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The Secret to Making Your Blonde Hair Sparkle

Stop brassiness and dull tones ruining your blonde with Schwarzkopf’s LIVE Silver Shampoo 

The last thing you want when you’re in love with your blonde or silvery grey hair colour is for it to turn brassy. You’ll know it’s happening when warm undertones start to appear - for blonde hair that means it might start to look yellow while caramel tones have a tendency to turn orangey or take on a reddish tint. Not the look you’re going for when you want a crisp, clean colour.

Besides re-dying your hair, there are things you can do to keep the clarity and using Schwarzkopf’s LIVE Silver Shampoo is one of them. Neutralising yellow undertones, eliminating brassiness as well as strengthening the hair, it’s suitable for natural or coloured blonde, grey or white hair and works wonders on highlights and balayage too.

How it works:

Silicone-free, LIVE Silver Shampoo works in two ways - to strengthen the hair and make it less vulnerable to aggressors that will cause your blonde to turn brassy (things like pollution and hard water) but also as a colour corrector. Purple sits opposite yellow on the colour wheel so by depositing violet pigments onto the hair, our shampoo has the ability to cancel out yellow tones and remove that underlying brassiness.

How often to use:

You won’t need to use this on day one of colouring your hair, wait around two weeks as dying the hair makes it more porous and if you use a silver shampoo too early on, it could cause patchiness. After that, swap your regular shampoo for LIVE Silver Shampoo once a week or whenever you start to see any brassiness creeping in although if you have dry hair, don’t overdo it as it will soak up the colour pigments quicker and could scupper your babylights/Balayage/bleach blonde. Using it more regularly will also give bright blondes a more ashy tone so bear that in mind too.

How to use it:

In the same way you’d use a normal shampoo!

  1. Apply your silver shampoo on wet hair and rub it in to form a lather. 
  2. Leave for 3-5 minutes depending on how much colour correcting needs to be done and then rinse thoroughly.


Helping you get the best out of your colour, you’ll not only see your blonde, white or grey hair return to its former glory, you’ll notice your hair feels smoother, stronger and soft to the touch thanks to the silicone-free formula that allows moisture to penetrate the hair shaft. A secret weapon you can whip out in the shower, you could even pair it with your favourite blonde or silver LIVE hair colour or LIVE lightener for a more luminous look.

 

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